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Job Details

Finance Business Partner (Marketing)

Job Description

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  1. Marketing Budget Planning:
  • Develop and manage the annual marketing budget, ensuring it aligns with the overall business goals and marketing strategy.
  • Collaborate with various marketing teams to allocate funds effectively for campaigns, events, and other initiatives.
  • Monitor budget performance throughout the year and make necessary adjustments.
  1. Funding and Resource Allocation:
  • Identify funding sources and secure necessary resources for marketing campaigns and projects.
  • Coordinate with finance and leadership teams to ensure adequate funding for marketing efforts.
  1. Marketing Data Analysis:
  • Collect and analyze marketing data, including campaign performance metrics, customer insights, and market trends.
  • Implement data-driven decision-making processes to optimize marketing strategies.
  • Develop and maintain reports and dashboards to provide insights into marketing performance.
  1. ROI Tracking:
  • Calculate and track the ROI for various marketing initiatives, including digital marketing, content marketing, social media, and events.
  • Provide recommendations for improving ROI based on data analysis.
  • Communicate the results and insights to the marketing team and senior management.
  1. Financial Reporting:
  • Prepare regular financial reports and presentations to inform stakeholders about marketing budget utilization and ROI.
  • Assist in forecasting and planning future marketing budgets.

Requirements

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  • Bachelor’s degree in marketing, business, finance, or a related field. Master’s degree is a plus.
  • Proven experience of at least 6 years in budget planning, financial analysis, and data analytics, ideally within a marketing context.
  • Strong understanding of marketing principles and strategies.
  • Excellent communication and presentation skills.
  • Ability to work collaboratively with cross-functional teams.
  • Detail-oriented, analytical mindset, and strong problem-solving skills.

About The Company

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Our client is a world-renowned fintech company with strong presence in APAC and the rest of the world.

 

If you have the above qualifications and are eager to get the challenge, kindly send your latest CV/Resume to our consultant in charge Ms. Jann Lu by email jann.lu@peoplelake.asia or WhatsApp at 012-3971744 for prompt job application and screening process. Thank you!

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